Guangdong provinces leads China’s revenue ranking for media companies

23 January 2006

Beijing, China, 23 Jan – The radio, television and cinema sector of the Chinese province of Guangdong posted revenues of US$946.9 million in 2005, making it the Chinese leader for the fifth consecutive year, daily newspaper China Daily reported Monday.

The Broadcasting Media Southern Group (BMS) saw revenues of US$567.9 million in 2005 and topped the list of provincial media groups in China.

BMS, which was set up in 2004, has seen significant progress through cooperation with other media companies and groups.

The media companies controlled by BMS, including Guangdong TV, Southern TV and 19 other city-based television stations, had an overall audience share of 44.8 percent in 2005, overtaking their Hong Kong competitors and those from several foreign countries.

Research carried out by AC Nielsen showed that in Guangdong province the audience share for the eight available foreign channels fell from 72.5 percent to 43 percent in the last six years. In the same period, the audience for home-grown channels increased to 57 percent and BMS had the “lion’s share.”

The special administrative regions of Hong Kong and Macau are located in Guangdong province.(macauhub)