First Brazil-Portugal meeting generates business of US$25 million

25 May 2007

Lisbon, Portugal, 25 May – The first Brazil-Portugal Business Meeting, which ended Thursday in Lisbon, generated business of some US$25 million, a source from the event’s organizers told Portuguese news agency Lusa.

Sílvia Lima, director of international projects of APEX, the Brazilian export promotion agency, said the event had been a success and had far exceeded expectations.

Over two days, 51 Brazilian companies promoted their products to their Portuguese counterparts, linked to the area of supermarket supply, taking part in around 400 meetings, Lima said.

“The potential of Brazilian products on the Portuguese market is high, as Portuguese economic policy allows for expanding activities to European Union markets as well as other Portuguese-speaking markets, such as Angola, Cape Verde and Mozambique.”

According to official figures from Brazil for 2006, the balance of trade between the two countries is largely favorable for Brazil, whose exports to Portugal totaled US$1.46 billion.

In the opposite direction, exports from Portugal to Brazil totaled US$312 million.

The 1st Brazil-Portugal Business Meeting was organized by APEX, with the support of the Portuguese Agency for Distribution Companies (APED, the Luso-Brazilian Chamber of Commerce and Industry (CCILB) and the Brazilian Association of Supermarkets (ABRAS). (macauhub)