Chinese group STO Express starts its international expansion in Brazil

4 December 2017

X-Tong, a Brazilian subsidiary of Chinese group STO Express, in the first half of 2018 plans to launch an e-commerce site that will allow Brazilian companies to order products directly from Chinese suppliers, said Gu Guo Liang, director of international projects.

The special adviser to the group’s board for international projects, Ji Xianqun, said that the group will invest “millions of dollars” in this business and that the aim is to allow Brazilian companies to receive Chinese goods within a maximum of three weeks.

Gu Guo Liang, quoted by Brazilian newspaper O Globo, said that the group does not want to stop at trade between businesses, and in the near future will accept orders from individuals.

“We want to make Brazilian consumers’ lives more comfortable. The client will want to buy a Chinese curtain over the Internet, because we will deliver it and even find somebody to install it,” said the director of international projects.

The group is aware of the difficulties of setting itself up in Brazil, due to customs, sanitary and other issues so it is considering using warehouses that it already has in Uruguay.

With headquarters in Shanghai, the STO Express group, founded in 1993, is controlled by the Shanghai Deyin Investment Holding Co., Ltd. and provides logistics services and freight transport for businesses both in China and abroad. (macauhub)